Uncover the Latest Gary Yamamoto Innovations

Experience Gary Yamamoto’s legacy of excellence with premium offerings for every need.

Gary Yamamoto 4'' SENKO 306/187 W/Chartreuse (10 Pack)

Gary Yamamoto 4'' SENKO 306/187 W/Chartreuse (10 Pack)

589,529 so'm
Gary Yamamoto Kickin' Zako 4 inch Paddle Tail Swimbait 5 Pack

Gary Yamamoto Kickin' Zako 4 inch Paddle Tail Swimbait 5 Pack

637,219 so'm
Gary Yamamoto Zako 4' Multi-Use Soft Plastic Fishing Angling Swimbait Lure Designed to Mimic Bluegill or Shad - 6 Pack, Tennessee Shad

Gary Yamamoto Zako 4' Multi-Use Soft Plastic Fishing Angling Swimbait Lure Designed to Mimic Bluegill or Shad - 6 Pack, Tennessee Shad

4.6
522,739 so'm
YAMAMOTOSenko Fishing hook

YAMAMOTOSenko Fishing hook

4.6
2,263,649 so'm
YAMAMOTOGary SENKO 9-10-918, Multi (one Size)

YAMAMOTOGary SENKO 9-10-918, Multi (one Size)

4.5
861,379 so'm
Gary Yamamoto 2.5" YAMATANUKI/HVY Soft Plastic/GRN PMKN Blue

Gary Yamamoto 2.5" YAMATANUKI/HVY Soft Plastic/GRN PMKN Blue

2,384,419 so'm
yamamoto 9-10-036 senko 5 10pk Cream WHT by Gary Yamamoto

yamamoto 9-10-036 senko 5 10pk Cream WHT by Gary Yamamoto

598,989 so'm
Gary Yamamoto5" SENKO WATERMELON SLICE (10 PACK)

Gary Yamamoto5" SENKO WATERMELON SLICE (10 PACK)

4.8
79,574 so'm
Yamamoto YAM-SLINKO5.5-305 5.5" Slinko Floater Baby Bass (7 Pack)

Yamamoto YAM-SLINKO5.5-305 5.5" Slinko Floater Baby Bass (7 Pack)

170,274 so'm
Yamamoto YAM

Yamamoto YAM

4.4
1,437,719 so'm
Yamamoto Yamatanuki

Yamamoto Yamatanuki

4.7
173,477 so'm
Gary Yamamoto 3 inch Fat Senko Soft Plastic Stickbait

Gary Yamamoto 3 inch Fat Senko Soft Plastic Stickbait

272,889 so'm
YAMAMOTOYAM

YAMAMOTOYAM

4.7
918,049 so'm
Yamamoto5" SENKO GREEN PUMPKIN W/ LARGE BLACK FLAKE (10 PACK)

Yamamoto5" SENKO GREEN PUMPKIN W/ LARGE BLACK FLAKE (10 PACK)

4.7
415,659 so'm
Gary Yamamoto5" SENKO WATERMELON SLICE (10 PACK)

Gary Yamamoto5" SENKO WATERMELON SLICE (10 PACK)

4.8
573,399 so'm
Yamamoto Flappin' Hog

Yamamoto Flappin' Hog

4.6
429,859 so'm
YAMAMOTO 4" Kreature Realistic Soft Plastic Fishing Lure Baits with Wings and Free-Flowing Skirt - 7 Pack

YAMAMOTO 4" Kreature Realistic Soft Plastic Fishing Lure Baits with Wings and Free-Flowing Skirt - 7 Pack

4.6
569,689 so'm
YAMAMOTO Senko Bait

YAMAMOTO Senko Bait

5
118,139
Gary Yamamoto 3'' Fat SENKO Black (NF) (10 Pack)

Gary Yamamoto 3'' Fat SENKO Black (NF) (10 Pack)

596,889 so'm
Yamamoto 3.75" Flappin' Hog - Realistic Soft Plastic Fishing Lure Bait with Three Freely Moving Appendages - 7 Pack

Yamamoto 3.75" Flappin' Hog - Realistic Soft Plastic Fishing Lure Bait with Three Freely Moving Appendages - 7 Pack

587,469 so'm
Gary Yamamoto5" Fat SENKO/WTRMLN W/Copper/ORG W/RED (10 Pack)

Gary Yamamoto5" Fat SENKO/WTRMLN W/Copper/ORG W/RED (10 Pack)

193,679 so'm
Gary Yamamoto10" ICHI Worm Floater/BLK W/LRG Blue Flake (6 PK)

Gary Yamamoto10" ICHI Worm Floater/BLK W/LRG Blue Flake (6 PK)

308,103 so'm
5.5" Swimming SENKO Green Pumpkin

5.5" Swimming SENKO Green Pumpkin

1,306,119 so'm
Yamamoto Single Tail Grub Bait

Yamamoto Single Tail Grub Bait

4.7
147,378 so'm
YAMAMOTO 9-10-302 Senko

YAMAMOTO 9-10-302 Senko

4.7
306,242 so'm
Yamamoto Kreature Bait

Yamamoto Kreature Bait

2
743,069 so'm
Gary Yamamoto5'' SENKO BLACK W/ LARGE BLUE FLAKE/CLEAR BLUE TAIL (10 PACK)

Gary Yamamoto5'' SENKO BLACK W/ LARGE BLUE FLAKE/CLEAR BLUE TAIL (10 PACK)

4.4
986,879 so'm
Gary Yamamoto Kickin' Zako 4 inch Paddle Tail Swimbait 5 Pack

Gary Yamamoto Kickin' Zako 4 inch Paddle Tail Swimbait 5 Pack

213,829 so'm
Yamamoto 4"/5" Double Tail Grub Soft Plastic Fishing Angling Swimbait Lures with Crawfish Design - 20 Pack

Yamamoto 4"/5" Double Tail Grub Soft Plastic Fishing Angling Swimbait Lures with Crawfish Design - 20 Pack

4.5
169,976 so'm
Yamamoto 5" Double Tail Hula Grub - Realistic Easy-to-Use Soft Plastic Fishing Lure Bait with Free-Flowing Skirt - 10 Pack

Yamamoto 5" Double Tail Hula Grub - Realistic Easy-to-Use Soft Plastic Fishing Lure Bait with Free-Flowing Skirt - 10 Pack

4.6
587,219 so'm
Gary Yamamoto 3" Slim Senko, Green Pumpkin with Black Flake

Gary Yamamoto 3" Slim Senko, Green Pumpkin with Black Flake

4.5
1,908,889 so'm
YamamotoYamamoto Gary Custom Baits 4 ' Fat Ika 92 F 10

YamamotoYamamoto Gary Custom Baits 4 ' Fat Ika 92 F 10

4.8
912,809 so'm
Gary Yamamoto 4" Double Tail - Hula Grub

Gary Yamamoto 4" Double Tail - Hula Grub

334,359
Yamamoto 121-07-297 5" D-Shad Green Pumpkin (7 Pack), One Size

Yamamoto 121-07-297 5" D-Shad Green Pumpkin (7 Pack), One Size

4.6
173,559 so'm
Yamamoto Double Tail Hula Grub Bait

Yamamoto Double Tail Hula Grub Bait

28
1,890,889 so'm
Yamamoto Senko Bait

Yamamoto Senko Bait

108
1,909,709 so'm
Gary YamamotoYamamoto 9 10 Senko

Gary YamamotoYamamoto 9 10 Senko

4.7
576,729 so'm
Gary Yamamoto5' SENKO GREEN PUMPKIN W/ WATERMELON LAMINATE (10 PACK)

Gary Yamamoto5' SENKO GREEN PUMPKIN W/ WATERMELON LAMINATE (10 PACK)

4.7
415,529 so'm
Yamamoto Senko Bait

Yamamoto Senko Bait

4.7
371,327 so'm
Yamamoto 5" Super GRUB Green Pumpkin W/Large Black Flake (20 Pack)

Yamamoto 5" Super GRUB Green Pumpkin W/Large Black Flake (20 Pack)

4.6
558,429 so'm
Gary Yamamoto Zako 4' Multi-Use Soft Plastic Fishing Angling Swimbait Lure Designed to Mimic Bluegill or Shad - 6 Pack, Green Pumpkin with Large Black Flake

Gary Yamamoto Zako 4' Multi-Use Soft Plastic Fishing Angling Swimbait Lure Designed to Mimic Bluegill or Shad - 6 Pack, Green Pumpkin with Large Black Flake

4.6
472,969 so'm
Yamamoto Yamamoto Gary Custom Baits 4 ' Fat Ika 92 F 10

Yamamoto Yamamoto Gary Custom Baits 4 ' Fat Ika 92 F 10

4.7
1,005,049 so'm
Yamamoto Gary Fat Baby Craw, 3.75"- Black with Blue Flake

Yamamoto Gary Fat Baby Craw, 3.75"- Black with Blue Flake

167,499
Gary YAMAMOTO SENKO 9-10-357 Pumkin w/Small red Flakes

Gary YAMAMOTO SENKO 9-10-357 Pumkin w/Small red Flakes

2,088,499 so'm
YAMAMOTO 7" Senko Soft Plastic Worm Easy to Use Fishing Stick Bait Lures for Deep & Offshore Fish - 5 Pack

YAMAMOTO 7" Senko Soft Plastic Worm Easy to Use Fishing Stick Bait Lures for Deep & Offshore Fish - 5 Pack

4.7
632,249 so'm
Yamamoto Kut Tail Worm

Yamamoto Kut Tail Worm

4.3
146,995 so'm
Yamamoto 9-10-208 Senko, 5-Inch, 10-Pack, Watermelon W/Black Red

Yamamoto 9-10-208 Senko, 5-Inch, 10-Pack, Watermelon W/Black Red

4.8
FREE
Gary YamamotoSenko Soft Plastic Worm Easy to Use Bass Fishing Stick Bait Lures

Gary YamamotoSenko Soft Plastic Worm Easy to Use Bass Fishing Stick Bait Lures

4.8
624,189 so'm
Yamamoto Gary 5" Kut Tail Worm - Realistic Easy-to-Use Soft Plastic Fishing Lure Baits - 10 Pack, Junebug Purple with Emerald

Yamamoto Gary 5" Kut Tail Worm - Realistic Easy-to-Use Soft Plastic Fishing Lure Baits - 10 Pack, Junebug Purple with Emerald

4.6
435,619 so'm
Yamamoto Zako

Yamamoto Zako

4.6
159,276 so'm
Gary Yamamoto 5" SENKO Black W/Large Blue Flake/Clear Blue Tail (10 Pack)

Gary Yamamoto 5" SENKO Black W/Large Blue Flake/Clear Blue Tail (10 Pack)

4.7
161,558 so'm
GARY YAMAMOTO 9B-10-196 Slim Senko Worm 3'', 10pk, Pumpkin (Orange) with, Pumpkin Black Green Flake

GARY YAMAMOTO 9B-10-196 Slim Senko Worm 3'', 10pk, Pumpkin (Orange) with, Pumpkin Black Green Flake

4.7
157,045 so'm
Gary Yamamoto 5" SENKO GREEN PUMPKIN W/RED/042J/#317 (10 PACK)

Gary Yamamoto 5" SENKO GREEN PUMPKIN W/RED/042J/#317 (10 PACK)

114,400 so'm
Yamamoto 5.5" Swimming Senko Soft Worm Paddle Tail Fishing Swim Bait Lures - 7 Pack

Yamamoto 5.5" Swimming Senko Soft Worm Paddle Tail Fishing Swim Bait Lures - 7 Pack

4.6
477,319 so'm
Yamamoto 5 Single Tail Grub Soft Plastic Fishing Angling Swimbait Lures with Tail-Curling Action - 20 Pack

Yamamoto 5 Single Tail Grub Soft Plastic Fishing Angling Swimbait Lures with Tail-Curling Action - 20 Pack

4.6
595,659 so'm
Gary YamamotoSenko Soft Plastic Worm Easy to Use Bass Fishing Stick Bait Lures

Gary YamamotoSenko Soft Plastic Worm Easy to Use Bass Fishing Stick Bait Lures

4.7
132,282 so'm
Yamamoto Senko Bait

Yamamoto Senko Bait

4.7
157,079 so'm
Gary Yamamoto Senko Soft Plastic Worm Easy to Use Bass Fishing Stick Bait Lures

Gary Yamamoto Senko Soft Plastic Worm Easy to Use Bass Fishing Stick Bait Lures

4.6
400,049 so'm
Yamamoto 6" SENKO GREEN PUMPKIN W/ RED FLAKE W/ FADING WATERMELON LAMINATE (5 PACK)

Yamamoto 6" SENKO GREEN PUMPKIN W/ RED FLAKE W/ FADING WATERMELON LAMINATE (5 PACK)

4.7
372,289 so'm
YamamotoBaits 4" SENKO Watermelon W/Copper Flake/Orange W/RED Flake (10 Pack)

YamamotoBaits 4" SENKO Watermelon W/Copper Flake/Orange W/RED Flake (10 Pack)

4.6
571,229 so'm
Gary Yamamoto Senko Green Pumpkin White (5")

Gary Yamamoto Senko Green Pumpkin White (5")

301,749 so'm
Gary Yamamoto5" Pro Senko Soft Plastic Worm Versatile Easy to Use Fishing Stick Bait Lures

Gary Yamamoto5" Pro Senko Soft Plastic Worm Versatile Easy to Use Fishing Stick Bait Lures

4.3
127,805 so'm
Gary Yamamoto 2.5" YAMATANUKI/HVY Soft Plastic/GRN PMKN Blue

Gary Yamamoto 2.5" YAMATANUKI/HVY Soft Plastic/GRN PMKN Blue

101,280 so'm
YamamotoYamamoto Senko Worm 5 ' Watermelon

YamamotoYamamoto Senko Worm 5 ' Watermelon

4.6
610,119 so'm
Yamamoto 31L-07-297 5.5" Swimming Senko Green Pumpkin W/Large Black Flake (7 Pack)

Yamamoto 31L-07-297 5.5" Swimming Senko Green Pumpkin W/Large Black Flake (7 Pack)

303,069 so'm
Gary YamamotoYamamoto 9 10 Senko Worm

Gary YamamotoYamamoto 9 10 Senko Worm

4.8
424,359 so'm
Gary Yamamoto5" Kut Tail Worm - Realistic Easy-to-Use Soft Plastic Fishing Lure Baits - 10 Pack

Gary Yamamoto5" Kut Tail Worm - Realistic Easy-to-Use Soft Plastic Fishing Lure Baits - 10 Pack

4.4
668,329 so'm
Gary Yamamoto Senko Green Pumpkin White (5")

Gary Yamamoto Senko Green Pumpkin White (5")

4.7
582,099 so'm
Yamamoto Flappin' Hog

Yamamoto Flappin' Hog

4.8
175,907 so'm
Gary Yamamoto Senko Black/Blue Flake (5")

Gary Yamamoto Senko Black/Blue Flake (5")

252,197 so'm
Yamamoto 3.5" Swimming Senko Soft Worm Paddle Tail Fishing Swim Bait Lures - 7 Pack

Yamamoto 3.5" Swimming Senko Soft Worm Paddle Tail Fishing Swim Bait Lures - 7 Pack

4.7
126,496 so'm
Gary Yamamoto 5" Kut Tail Worm - Realistic Easy-to-Use Soft Plastic Fishing Lure Baits - 10 Pack

Gary Yamamoto 5" Kut Tail Worm - Realistic Easy-to-Use Soft Plastic Fishing Lure Baits - 10 Pack

4.4
134,424 so'm
Gary Yamamoto 5" KUT Tail Worm Green Pumpkin

Gary Yamamoto 5" KUT Tail Worm Green Pumpkin

370,359 so'm
YAMAMOTO 4" Kreature Realistic Soft Plastic Fishing Lure Baits with Wings and Free-Flowing Skirt - 7 Pack

YAMAMOTO 4" Kreature Realistic Soft Plastic Fishing Lure Baits with Wings and Free-Flowing Skirt - 7 Pack

4.8
126,344 so'm
Yamamoto 3.75" Shad Shape Fishing Worm - Realistic Soft Plastic Fishing Lure Baits - 10 Pack

Yamamoto 3.75" Shad Shape Fishing Worm - Realistic Soft Plastic Fishing Lure Baits - 10 Pack

4.5
529,389 so'm
Gary Yamamoto 4" KUT Tail Worm Green Pumpkin W/RED Flake (20 Pack)

Gary Yamamoto 4" KUT Tail Worm Green Pumpkin W/RED Flake (20 Pack)

588,759 so'm
Yamamoto 9-10-922 Senko Worm, 5" 10pk, Black & Red with Silver

Yamamoto 9-10-922 Senko Worm, 5" 10pk, Black & Red with Silver

258,069 so'm
Yamamoto YAM

Yamamoto YAM

151,728 so'm
Gary Yamamoto2.5" YAMATANUKI/WTRMLN W/BLK & RED Flake

Gary Yamamoto2.5" YAMATANUKI/WTRMLN W/BLK & RED Flake

181,047 so'm
Gary Yamamoto 3" Floater Goby (10 Pack)

Gary Yamamoto 3" Floater Goby (10 Pack)

160,091 so'm
GARY YAMAMOTO5" Fat SENKO/Small Mouth Magic Fishing Bait (10 Pack)

GARY YAMAMOTO5" Fat SENKO/Small Mouth Magic Fishing Bait (10 Pack)

193,679 so'm
GARY YAMAMOTO2.5" YAMATANUKI/Dark Green PMKN W/Amber Laminate

GARY YAMAMOTO2.5" YAMATANUKI/Dark Green PMKN W/Amber Laminate

175,970 so'm
Yamamoto YAM

Yamamoto YAM

714,379 so'm
Gary Yamamoto 4'' Fat IKA Black W/Large Blue Flake (10 Pack),Multi,One Size,YAM-92F-10-021

Gary Yamamoto 4'' Fat IKA Black W/Large Blue Flake (10 Pack),Multi,One Size,YAM-92F-10-021

651,189 so'm
Gary Yamamoto5" Fat SENKO/Green Gizzard (10 Pack)

Gary Yamamoto5" Fat SENKO/Green Gizzard (10 Pack)

193,679 so'm
Gary Yamamoto 6" SENKO Green Pumpkin (5 Pack),Multi,One Size,YAM-9L-05-925

Gary Yamamoto 6" SENKO Green Pumpkin (5 Pack),Multi,One Size,YAM-9L-05-925

516,859 so'm
Gary Yamamoto 4'' SHAD Shape Worm 306/187 W/Chartreuse (10 Pack)

Gary Yamamoto 4'' SHAD Shape Worm 306/187 W/Chartreuse (10 Pack)

420,059 so'm
Gary Yamamoto 6'' SENKO 306/187 W/Chartreuse (5 Pack)

Gary Yamamoto 6'' SENKO 306/187 W/Chartreuse (5 Pack)

600,229 so'm
Gary Yamamoto 3'' Fat SENKO Green Pumpkin W/Black Flake (10 Pack)

Gary Yamamoto 3'' Fat SENKO Green Pumpkin W/Black Flake (10 Pack)

137,713 so'm
Gary Yamamoto 7.75" KUT Tail Worm Watermelon W/Large Black Flake (5 Pack)

Gary Yamamoto 7.75" KUT Tail Worm Watermelon W/Large Black Flake (5 Pack)

546,639 so'm
Gary Yamamoto 5" KUT Tail Worm Green Pumpkin (10 Pack)

Gary Yamamoto 5" KUT Tail Worm Green Pumpkin (10 Pack)

463,539 so'm
Gary Yamamoto 2.5" YAMATANUKI/Heavy Soft Plastic/MIMIZU

Gary Yamamoto 2.5" YAMATANUKI/Heavy Soft Plastic/MIMIZU

248,784 so'm
Gary Yamamoto 5'' SENKO 306/187 W/Chartreuse (10 Pack)

Gary Yamamoto 5'' SENKO 306/187 W/Chartreuse (10 Pack)

681,469 so'm
GARY YAMAMOTO3.5" YAMATANUKI Heavy/Sight Flash (8 Pack)

GARY YAMAMOTO3.5" YAMATANUKI Heavy/Sight Flash (8 Pack)

185,877 so'm
Yamamoto Senko Soft Plastic Worm Easy to Use Bass Fishing Stick Bait Lures

Yamamoto Senko Soft Plastic Worm Easy to Use Bass Fishing Stick Bait Lures

674,719 so'm
Gary Yamamoto 3" Floater Bama Bug (10 Pack)

Gary Yamamoto 3" Floater Bama Bug (10 Pack)

165,935 so'm
Gary Yamamoto 3'' Fat SENKO Green Pumpkin,Multi,One Size,YAM-9C-10-301

Gary Yamamoto 3'' Fat SENKO Green Pumpkin,Multi,One Size,YAM-9C-10-301

543,099 so'm
YamamotoSenko Bait

YamamotoSenko Bait

4.4
547,849 so'm
Yamamoto YAM

Yamamoto YAM

679,199 so'm
Gary Yamamoto 3.5" Swimming SENKO Black W/Large Blue Flake (7 Pack)

Gary Yamamoto 3.5" Swimming SENKO Black W/Large Blue Flake (7 Pack)

706,499 so'm